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MRI Simmons | UI Design System

MRI-Simmons is the leading provider of consumer profiling, media planning, and activation tools. Launched as a joint venture in 2019, MRI-Simmons tasked me as the sole UI Designer to create a complete new design system for their technology platform and internal tools.

 

MRI-Simmons | Design System

MRI-Simmons is the leading provider of consumer profiling, media planning, and activation tools. Launched as a joint venture in 2019, MRI-Simmons tasked me as the sole UI Designer to create a completely new design system for their technology platform and internal tools.

Services: Design System, UI Design


I worked with MRI-Simmons in a 4-month engagement to talk to stakeholders and PMs, learn their products and user behavior, and create a brand new design system consisting of:

  • Methodology and visual principles

  • Text/color/object styles

  • Grid/spacing rules

  • Components that include buttons, menus, modals, cards, tabs, alerts, pickers

  • Iconography library with variants

  • Navigation UX UI

  • Annotated product flows

  • Additional support to UX designers, PMs, developers

Due to project confidentiality, I can not show visuals. The project deliverables included:

  • A new UI design system & style guide set up in Figma with live components and variants

  • A 103-paged exported & annotated PDF